{"id":430,"date":"2025-07-22T12:30:29","date_gmt":"2025-07-22T11:30:29","guid":{"rendered":"https:\/\/soundcrafthifi.com\/blog\/?p=430"},"modified":"2025-07-22T12:31:33","modified_gmt":"2025-07-22T11:31:33","slug":"the-chord-company-at-soundcraft-hi-fi","status":"publish","type":"post","link":"https:\/\/soundcrafthifi.com\/blog\/2025\/07\/the-chord-company-at-soundcraft-hi-fi\/","title":{"rendered":"The Chord Company\u00ae at Soundcraft Hi-Fi"},"content":{"rendered":"\n

The Chord Company manufacture and design some of the best hi-fi cables and accessories on the market today and have been doing so since 1986. We have been a dealer for Chord for over 30 years and continue to champion their catalogue for a reason: Their products sound really, really good.<\/p>\n\n\n

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We stock and demonstrate a very wide range of Chord Company cables in our shop in Ashford, Kent and have used their products in a huge selection of systems. Chord offers a cable suitable for every level of Hi-Fi system and we are more than happy to advise on what cable would suit your system the best, giving you a value for money performance upgrade.<\/p>\n\n\n\n

We also are very keen on offering home demonstrations on cables and upgrade options as we feel that the best way to judge an enhancement to your system is to actually hear it in your own system, in your own room with enough time to get a real feel of what it can bring to your enjoyment of your music.<\/p>\n\n\n\n

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01233 624441<\/a> | info@soundcrafthifi.com<\/a><\/strong><\/p>\n\n\n\n

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Book a Consultation<\/a><\/div>\n<\/div>\n\n\n\n
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Leyline<\/strong><\/h2>\n\n\n\n

The Leyline range takes advantage of Chord Company\u2019s nearly 40+ years of UK design and manufacturing experience. This range is designed to offer exceptional audio and video performance at unbeatable prices. Redefining what budget cables can achieve with high-quality materials and trusted build quality.  The ideal first upgrade for a new generation of AV and Hi-Fi enthusiasts seeking better performance.<\/p>\n\n\n\n

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Shop Leyline ><\/a><\/strong><\/p>\n\n\n\n

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C-Series<\/strong><\/h2>\n\n\n\n

Cost effective, high performance cables. Too good to be labelled \u201centry level\u201d. Proves the point that cables make a difference. This is Chord displaying an understanding of what makes hi-fi great, with an award-winning entry-level interconnect that never loses sight of what matters; the musicality of your system.<\/p>\n\n\n\n

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Shop C-Series ><\/a><\/strong><\/p>\n\n\n\n

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Clearway<\/strong><\/h2>\n\n\n\n

While some companies compete to create the world\u2019s most expensive hi-fi, others are producing good quality equipment at prices that make them genuine bargains. It\u2019s easy to put together an affordable system that really works. We know how good these systems can sound and the Clearway cable range has been designed to offer cables with level of performance to match.<\/p>\n\n\n\n

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Shop Clearway ><\/a><\/strong><\/p>\n\n\n\n

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Shawline<\/strong><\/h2>\n\n\n\n

Refinement and sophistication take centre stage. Hand built in UK with high-quality silver-plated conductors, XLPE insulation, complex layers of shielding and Chord\u2019s unique ARAY geometry. A cable proven via hours of demo sessions with all manner of hi-fi equipment.<\/p>\n\n\n\n

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Shop Shawline ><\/a><\/strong><\/p>\n\n\n\n

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Epic<\/strong><\/h2>\n\n\n\n

A long-time Chord Company favourite, hand built in UK and with genuine audiophile pedigree. Similar in design to the Shawline cable but enjoying heavier gauge, silver-plated conductors with improved internal geometry. As the name suggests, Epic features Chord\u2019s unique ARAY technology and is now further upgraded with the latest XLPE insulation where applicable.<\/p>\n\n\n\n

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Shop Epic ><\/a><\/strong><\/p>\n\n\n\n

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Signature<\/strong><\/h2>\n\n\n\n

A revelation in musical coherence \u2013 putting the performance first. Launched in 1998 and Chord’s first interconnect to use serious shielding. Signature was the result of intensive research into high-frequency interference and the design has influenced every cable that they\u2019ve developed since.  Signature cables are assembled by hand \u2013 a process that allows further enhancement via our unique ARAY technology.<\/p>\n\n\n\n

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Shop Signature ><\/a><\/strong><\/p>\n\n\n\n

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Sarum T<\/strong><\/h2>\n\n\n\n

Chord Sarum was the cable that changed everything. It was where Chord developed Tuned\/Super ARAY conductor geometry and one of the most exciting things they\u2019ve ever done. Sarum T is the latest version of this award-winning range and features Chord Company\u2019s unique Taylon\u00ae insulation.<\/p>\n\n\n\n

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Shop Sarum T ><\/a><\/strong><\/p>\n\n\n\n

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Chameleon<\/strong><\/h2>\n\n\n\n

Chord Chameleon is a range available exclusively at Soundcraft Hi-Fi<\/strong>.<\/p>\n\n\n\n

Originally launched in 1990, this one-time re-production benefits from the latest technological breakthroughs at Chord including being fitted with their current VEE 3 connectors benefiting from PTFE insulation and a signal return surround providing secure high pressure contact with RCA sockets.<\/p>\n\n\n\n

In terms of where it sits in the range, Chameleon is at a similar performance level to Clearway.<\/p>\n\n\n\n

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Shop Chameleon ><\/a><\/strong><\/p>\n\n\n\n

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GroundARAY<\/strong><\/h2>\n\n\n\n

You probably thought a company named Chord only makes cables right? You would be wrong. <\/p>\n\n\n\n

Chord also make a range of noise reduction devices that provide a low impedance route for high frequency noise to pass through. This lowers the noise floor in your system giving more space for the music. The difference is a larger sense of scale and much improved individuality to each musical layer (be that instrument or vocals).<\/p>\n\n\n\n

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Shop GroundARAY ><\/a><\/strong><\/p>\n\n\n\n

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PowerHAUS<\/strong><\/h2>\n\n\n\n

Furthermore, Chord have incorporated their ARAY technology into a range of mains distribution blocks designed to once again reduce noise and improve audible performance.<\/p>\n\n\n\n

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Shop PowerHAUS ><\/a><\/strong><\/p>\n\n\n\n

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English Electric<\/strong><\/h2>\n\n\n\n

English Electric is a sub brand owned and operated by Chord. Here you can find a selection of components focused on cleaning up the quality of streamed music through wired connections. The range includes the 8Switch 8 port network switch and the EE1 & EE1 Plus Network Noise Isolators.<\/p>\n\n\n\n

You might find interesting: “English Electric EE1 Plus \u2013 Worth your time?”<\/p>\n\n\n\n

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Shop English Electric ><\/a><\/strong><\/p>\n\n\n\n

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If you would like to find out what improvements can be made to your system then please get in touch for a free cable consultation so we can discuss what you currently have and what you would like to try and explore the options best for you. <\/p>\n\n\n\n

We can arrange time in our demonstration room in Ashford, Kent or send you some bits for you to try at home. Whatever is preferable!<\/p>\n\n\n\n

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01233 624441<\/a> | info@soundcrafthifi.com<\/a><\/strong><\/p>\n\n\n\n

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Book a Consultation<\/a><\/div>\n<\/div>\n\n\n\n
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Shop Chord<\/a> | Shop English Electric<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

The Chord Company manufacture and design some of the best hi-fi cables and accessories on the market today and have been doing so since 1986. We have been a dealer for Chord for over 30 years and continue to champion their catalogue for a reason: Their products sound really, really good.<\/p>\n","protected":false},"author":3,"featured_media":449,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[18,25,24],"tags":[],"class_list":["post-430","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-accessories","category-cables","category-chord-company"],"rttpg_featured_image_url":{"full":["https:\/\/soundcrafthifi.com\/blog\/wp-content\/uploads\/2025\/05\/Blog-Banner-copy.jpg",800,400,false],"landscape":["https:\/\/soundcrafthifi.com\/blog\/wp-content\/uploads\/2025\/05\/Blog-Banner-copy.jpg",800,400,false],"portraits":["https:\/\/soundcrafthifi.com\/blog\/wp-content\/uploads\/2025\/05\/Blog-Banner-copy.jpg",800,400,false],"thumbnail":["https:\/\/soundcrafthifi.com\/blog\/wp-content\/uploads\/2025\/05\/Blog-Banner-copy-150x150.jpg",150,150,true],"medium":["https:\/\/soundcrafthifi.com\/blog\/wp-content\/uploads\/2025\/05\/Blog-Banner-copy-300x150.jpg",300,150,true],"large":["https:\/\/soundcrafthifi.com\/blog\/wp-content\/uploads\/2025\/05\/Blog-Banner-copy.jpg",800,400,false],"1536x1536":["https:\/\/soundcrafthifi.com\/blog\/wp-content\/uploads\/2025\/05\/Blog-Banner-copy.jpg",800,400,false],"2048x2048":["https:\/\/soundcrafthifi.com\/blog\/wp-content\/uploads\/2025\/05\/Blog-Banner-copy.jpg",800,400,false]},"rttpg_author":{"display_name":"Ben Spargo","author_link":"https:\/\/soundcrafthifi.com\/blog\/author\/spargsy\/"},"rttpg_comment":0,"rttpg_category":"Accessories<\/a> Cables<\/a> Chord Company<\/a>","rttpg_excerpt":"The Chord Company manufacture and design some of the best hi-fi cables and accessories on the market today and have been doing so since 1986. We have been a dealer for Chord for over 30 years and continue to champion their catalogue for a reason: Their products sound really, really good.","_links":{"self":[{"href":"https:\/\/soundcrafthifi.com\/blog\/wp-json\/wp\/v2\/posts\/430","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/soundcrafthifi.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/soundcrafthifi.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/soundcrafthifi.com\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/soundcrafthifi.com\/blog\/wp-json\/wp\/v2\/comments?post=430"}],"version-history":[{"count":8,"href":"https:\/\/soundcrafthifi.com\/blog\/wp-json\/wp\/v2\/posts\/430\/revisions"}],"predecessor-version":[{"id":562,"href":"https:\/\/soundcrafthifi.com\/blog\/wp-json\/wp\/v2\/posts\/430\/revisions\/562"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/soundcrafthifi.com\/blog\/wp-json\/wp\/v2\/media\/449"}],"wp:attachment":[{"href":"https:\/\/soundcrafthifi.com\/blog\/wp-json\/wp\/v2\/media?parent=430"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/soundcrafthifi.com\/blog\/wp-json\/wp\/v2\/categories?post=430"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/soundcrafthifi.com\/blog\/wp-json\/wp\/v2\/tags?post=430"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}